The Power of Persuasion: Media Effects on Attitudes and Behavior

The DAAD Regional Office Cairo invites you to participate in a public lecture entitled “The Power of Persuasion: Media Effects on Attitudes and Behavior”, as part of the COSIMENA Call for Funding 2024. The public lecture is organised in the framework of the DAAD project “Clusters of Scientific Innovation in the Middle East and North Africa” (COSIMENA), and in cooperation with the Ahram Canadian University.

Key information about the event

Date: Sunday, December 15^th, 2024

Time: From 6:00 p.m. to 9:00 p.m. (Cairo Local Time)

Location: On-site Event; DAAD Regional Office Cairo (11 El-Saleh Ayoub Street, Zamalek, Cairo)

The event aims to shed light on the following perspectives

The complex interplay between media, individual choice, and the techniques employed to influence audience decisions
The subtle ways in which perceptions and choices are influenced by the power of media

Target Group

Undergraduates and Registered MA Students in Mass Communication, Youth Researchers, Professors and Academics, Foreign Speakers, Stakeholders in Mass Communication and the public!

Registration

To participate in the public lecture, please register here: https://www.daad.de/surveys/836971?lang=en

After your registration, the selected participants will receive a confirmation email with all the necessary information 3 days before the event.

For further information about the COSIMENA project and to subscribe to the COSIMENA network, please visit: https://www.daad-egypt.org/en/about-us/cosimena/

If you have any questions, please do not hesitate to send us an email at: cosimena@daadcairo.org

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